Amazon Prime Video for blind and low vision users

Make the worlds largest video streaming platform accessible to millions of people for the first time

Prime video now has a comprehensive, future proof, scallable and remotely updateable screen reading capability. I worked as the lead designer to create, test, iterate and build the implementation that enables over four screen reading technologies in over two hundred countries on Smart TV's, Blu-ray Players, games consoles and smart boxes. Prime video is accessible to blind and low vision users on TV's for the first time ever.

Released: January 2017

Retail price: Free

Materials: Pixels

Process: Agile, design sprints, empathy modelling, prototyping, in lab qualitative user research, large scale web lab and phased rollout. 

Software / Tools: Sketch, Principle, Photoshop, Keynote, Javascript

Made with: Amazon

Team: Kutlu Canlioglu, Helene Sears, Stiven Skyrah

Proudly stopping spam with project honeypot . As of December 2023 I've been protecting trees with MyWorld (1,698 trees) planting them with Ecosia (3,611 trees), removing carbon with Climeworks (186KG) and removing plastic bottles from the sea with OceanBottle (28,640 bottles).