O2 Go - Process

An iPhone app for 16 to 18 year olds that simplifies volunteering for local charities and offers O2 rewards.

Primary Research & Interviews.

Primary Research & Interviews.

A range of initial interviews were held to establish initial stakeholders and understand their needs and desires within the applications context and scenario of use.

01 stivenskyrah design process designwithlove O2GO app iOS key insights

User personas.

User personas.

Series of user personas created based upon team research to aid in the refinement of design direction.

02 stivenskyrah UX design process personas o2 go designwithlove

Scenario design.

Scenario design.

Wider scenarios and context of use were explored through storyboarding to aid in positioning and directing the design proposal.

03 stivenskyrah designer o2Go process UX scenario designwithlove

Sitemap.

Sitemap.

Documenting the main flows through the application as a proposal before screen designs and further functionality refined.

04 stivenskyrah o2go process design sitemap UX designwithlove

Primary screenflows.

Primary screenflows.

Developed in rough on paper and imported into POP prototypes to test with users.

05 stivenskyrah o2Go process primary screenflows designwithlove

Secondary Screenflows.

Secondary Screenflows.

Initial screen flow tested with users, evaluated and refined into a more developed secondary screenflow.

06 stivenskyrah o2Go process prototyping wireframejpg designwithlove

Testing.

Testing.

Primary paper screenflows and secondary screen flows were evaluated with users through paper prototyping and the interactive POP app.

07 stivenskyrah o2Go process pop testing prototyping designwithlove

Visual design & prototype.

Visual design & prototype.

Design informed and refined by the above iterations and developed into a final visual proposal.  Final tweaks were made before this proposal became the basis of the axure prototype.

08 stivenskyrah o2Go process final screenflow designwithlove

Visual Summary.

Visual Summary.

Final visuals present the value proposition in the context of iOS7 on an iPhone C.

09 o2go final visual app proposal stivenskyrah designer UX

Designed for you  (with love)

Designed for you  (with love) 
Designed for you  (with love)
Designed for you  (with love)
Designed for you  (with love)
Copyright © Stivenskyrah 2019 all rights reserved. Contact me via twitter, email or linkedin. Check out my designer bookcase.
Copyright © Stivenskyrah 2018 all rights reserved. Contact me via twitter, email or linkedin
Copyright © Stivenskyrah 2018 all rights reserved. Contact me via twitter, email or linkedin
Copyright © Stivenskyrah 2018 all rights reserved. Contact me via twitter, email or linkedin
Copyright © Stivenskyrah 2018 all rights reserved. Contact me via twitter, email or linkedin